Setting an Appropriate Tone for Selling
Your bad attitude can cause sales to slide by 57%.
Rein in Health Insurance Rates
Digital Library > Human Resources Management > Health care “Rein in Health Insurance Rates” Entrepreneurs who provide health insurance to their workers faced soaring premiums last year. Small-business owners with less than 10 employees paid 9.2% more for group health insurance in 1999, compared with an average of 4.8% for all businesses, according to a survey by the Kaiser Family…
Improve Hiring Effectiveness
It’s not always ‘resume’ qualities that make the best employees.
What to Look for in a Telemarketing Firm
Digital Library > Defining and Serving a Market > Telemarketing “What to Look for in a Telemarketing Firm” Consider letting someone else’s fingers do the dialing for your next telemarketing effort. Outsourcing allows you to: Save money. No need to hire new staff or train existing staff. Reach your goals faster. One of the biggest advantages of outsourcing telemarketing is…
Surplus Salesforce Triggers Explosive Growth
Digital Library > Defining and Serving a Market > Sales, general “Surplus Salesforce Triggers Explosive Growth” On the surface, it may sound crazy: PSS/World Medical, a leading distributor of medical supplies, hires more salespeople than it needs — 5% to be exact. Yet having people in reserve who can join the front lines at a moment’s notice has been key…
Taking Advantage of a Down Market to Double Product Sales to $4 Million
Dale Bathum scores an eagle with new marketing, products.
Interactive Kiosks Keep You in Touch 24 X 7
Digital Library > Defining and Serving a Market > Electronic commerce “Interactive Kiosks Keep You in Touch 24 X 7” Interactive kiosks — such as bank ATMs or interactive point-of-sale displays — allow the sale of goods, distribution of information and the tracking of that data, all without having a person in the loop. And this technology is about to…
Time Is Money: Jay Jaffe Saves Both
Virtual office reduces commuting by 500 hours and slices real-estate bill by $280,000 annually.
Why You Need an E-Mail Policy Now
40% of e-mails are personal: How to get back to business.
Preaching Prudence Creatively
Digital Library > Acquiring and Managing Finances > Financial analysis “Preaching Prudence Creatively” Another way to get employees to understand your cost structure is to make a game of it like Jay Goltz has. Founder of Artists’ Frame Service, a Chicago-based company generating more than $10 million in annual sales, Goltz created a dynamic demonstration — "Showing Where the Money…