No. 1 CFO Concern: Understand Customer Needs
Digital Library > Building and Inspiring an Organization > Planning, general “No. 1 CFO Concern: Understand Customer Needs” "Spending more time understanding customer needs" was ranked as the No. 1 issue by CFOs for 2000, according to 37% of the respondents to a KPMG survey. Other important themes for the year are to: Determine how the Internet will affect profits…