Interactive workshop to help turn business bloopers into gold

Join us on August 2 and 3 for a unique peer-learning opportunity with Keith Brophy, technology guru and serial entrepreneur.

In this highly interactive and entertaining workshop, Brophy will share war stories and “skinned knees” suffered and lessons learned from stumbles on his entrepreneurial journey. More important, he’ll discuss the art of mining insights from past setbacks to yield future success. Focus areas include:

  • Scaling the business
  • Market penetration
  • Making partnerships work
  • Robust contract and legal structure
  • Building high-performing teams
  • Corporate culture


After each segment, the foundation’s Dino Signore will facilitate a group discussion where participants share similar experiences and best practices. Through fun, candid and confidential conversations with fellow entrepreneurs, participants will leave rejuvenated — and be better equipped to identify potential threats and make profitable decisions.

Logistics: Held at Big Rock Valley, the foundation’s learning campus in southwest Michigan, the workshop begins at noon on Thursday, August 2, and will wrap up by noon the next day. Cost is $299 per participant, which includes program facilitation, overnight lodging, meals and snacks. Space is limited, so register soon with Rita Phillips (

Len Spoden Photography

About Keith Brophy: A past Ernst & Young Michigan Entrepreneur of the Year honoree, Brophy spent eight years in the corporate world with IBM before launching and growing several award-winning businesses. He served as state director of Michigan Small Business Development Center for three years and recently joined Blue Cross Blue Shield of Michigan as director of its Emerging Markets Business Lab.