September 1, 1948 — In its first year, Kitty Litter participates in 30 cat shows across the country where Ed Lowe provides free product in exchange for exhibition space.

October 28, 1948 — The Harry W. West Printing Co. of South Bend, IN., prints the first Kitty Litter bag.

November 22, 1948 — Promotional mailings are sent to pet stores in the United States and Canada announcing Kitty Litter.