Digital Library > Acquiring and Managing Finances > Financial analysis “Preaching Prudence Creatively” Another way to get employees to understand your cost structure is to make a game of it like Jay Goltz has. Founder of Artists’ Frame Service, a Chicago-based company generating more than $10 million in annual sales, Goltz created a dynamic demonstration — "Showing Where the Money…
40% of e-mails are personal: How to get back to business.
Virtual office reduces commuting by 500 hours and slices real-estate bill by $280,000 annually.
Digital Library > Defining and Serving a Market > Electronic commerce “Interactive Kiosks Keep You in Touch 24 X 7” Interactive kiosks — such as bank ATMs or interactive point-of-sale displays — allow the sale of goods, distribution of information and the tracking of that data, all without having a person in the loop. And this technology is about to…
Dale Bathum scores an eagle with new marketing, products.
Digital Library > Defining and Serving a Market > Sales, general “Surplus Salesforce Triggers Explosive Growth” On the surface, it may sound crazy: PSS/World Medical, a leading distributor of medical supplies, hires more salespeople than it needs — 5% to be exact. Yet having people in reserve who can join the front lines at a moment’s notice has been key…
Digital Library > Operations and Technology > Suppliers “When Good Deeds Run Afoul” Ice cream manufacturer Ben & Jerry’s has a reputation for being a socially responsible business. But it learned — the hard way — to proceed with caution when combining benevolence with business. For example, co-founder Ben Cohen learned of a bakery that hired the homeless and used…
Digital Library > Defining and Serving a Market > Product development “Cutting-Edge R&D at Your Fingertips” Like a peek at emerging technologies? The National Technology Transfer Center (NTTC) has created a database that tracks and monitors federally funded R&D activity at universities around the country. Entrepreneurs can tap this one-of-a-kind database for high-tech information on computer manufacturing and biotech concerns,…
Business owners can deduct 60% of medical insurance premiums.
Digital Library > Defining and Serving a Market > Telemarketing “What to Look for in a Telemarketing Firm” Consider letting someone else’s fingers do the dialing for your next telemarketing effort. Outsourcing allows you to: Save money. No need to hire new staff or train existing staff. Reach your goals faster. One of the biggest advantages of outsourcing telemarketing is…