Animal Magnetism
How to make it work for you and your company.
How to make it work for you and your company.
[vc_row css=”.vc_custom_1444056884844{padding-right: 200px !important;padding-left: 200px !important;}”][vc_column][vc_column_text]This series explores the thoughts, ideas and unadorned advice of an entrepreneur who made it, Edward Lowe. When he “brought the cat indoors” with a revolutionary cat-box filler, Kitty Litter, he created an industry that changed the lives of millions of cat lovers, not to mention cats. During his life, Ed Lowe used “plain talk” to…
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This discussion of venture capital investment decision factors is based on conversations with authorities: Jon Bayless, managing general partner at Sevin Rosen Funds; Dana Callow, general partner at Boston Millennia Partners; Mark Gorenberg, partner at Hummer Winblad Venture Partners; Randy Tom, general partner at Dynasty Capital Services; and Nora Zietz, partner at New Venture Associates.
“How to Expand Your Business Through New Market Development” Planning and implementing a growth strategy to develop new markets and expand your business before your current market flattens out will not only help your business survive tough times, it could also give you a considerable edge_ WHAT TO EXPECTYour business market, like everything else, will change with time. As your…
I have a suggestion for entrepreneurs who are daunted by the cost of sophisticated, yet expensive, marketing research: Weigh your mail.My friend Frank owns a Los Angeles-based firm that manufactures and sells point-of-purchase display products such as placard holders and bins.
“One Big Client Isn’t Better” Blood, sweat and lawyer cum receptionist put Idamar into the black. After a rocky start and a lot of persistence, Linda Spradley Bodden’s business is now on a fast, but controlled-growth track, poised to bring in $6.3 million in sales this year.In 1995 she gave up a successful position at IBM as an executive in…
“How to Grow From Lost Business” During her first four years running her public relations firm, Terrie Williams could proudly claim Eddie Murphy as her client. As founder and president of the Terrie Williams Agency in New York, she built her business around Murphy.But one day Murphy’s manager told Williams that another publicist would be joining the team and asked…