1990s
When Ed Lowe died in October 1995 the groundwork had already been laid to ensure that his entrepreneurial legacy would live on. Through his philanthropic activities both with the foundation and ...
1980s
The 1980s saw the reinvention of his original product under the name Tidy Cat 3–a great commercial success that owed a lot to his marketing efforts. Continued product innovations kept his ...
1970s
Being number 1 in a number 2 industry was not something that Ed took lightly. Investing heavily in equipment, research, development and marketing, Ed aimed to stay at the top. More ...
1960s
Business was good for Ed and warranted the construction of a new corporate headquarters in Cassopolis, Michigan. During this time Ed was also busy securing patents and trademarks for the assortment ...
1950s
As his success continued with the cat box filler Ed looked to expand his product portfolio to include a whole range of cat-related products. During this time, Ed bought his first ...
1940s
Ed Lowe entered the Navy in 1942 and continued his entrepreneurial journey by selling labeling stamps to his crewmates while in the service. After leaving the Navy Ed returned to work ...
The 1930s
Ed was a thinker and a tinkerer. As he matured he was keen to spot opportunities around him. Never afraid to hustle, his work ethic and moral compass were setting him ...