Keep the Loyalty of Your IT Staff

20 Aug, 2011
Digital Library > Human Resources Management > Employee retention “Keep the Loyalty of Your IT Staff” In this tight employment market, information-technology staff are entertaining daily job offers. You can improve ...

When Good Deeds Run Afoul

20 Aug, 2011
Digital Library > Operations and Technology > Suppliers “When Good Deeds Run Afoul” Ice cream manufacturer Ben & Jerry’s has a reputation for being a socially responsible business. But it learned ...

Sexual Harassment by Customers and Vendors

20 Aug, 2011
Educating employees isn't enough; you're also responsible for outsiders.

What to Do With Your Excess Cash

20 Aug, 2011
Having too much cash on hand hardly seems like a problem. But unless you know how to evaluate the portfolio of possible projects, you may choose poorly.

Knocking on Venture-Capital Doors

20 Aug, 2011
How to find money to take your company to the next level.

Totally Outrageous Customer Service

20 Aug, 2011
Digital Library > Defining and Serving a Market > Customer service “Totally Outrageous Customer Service” Sometimes it pays to make sure your customers are satisfied. Grocery concern Stew Leonard’s received a ...

Determining the Real Costs of Lead Generation — and Making It Work

20 Aug, 2011
Keys to a successful marketing program: targeted audience, sharp appearance, valuable offer.

Standing Out From the Competition: Multicultural Marketing

20 Aug, 2011
Savvy entrepreneurs won't ignore the financial benefits of multicultural marketing. This Quick-Read will provide you with ways to attract minority customers.

How a Small Pen Distributor Built a Brand: The Write Stuff

20 Aug, 2011
Niche marketing, above-and-beyond service and creating an image drive Kenro sales up 30%.

Surprise! New OSHA Site Can Actually Save You $

20 Aug, 2011
Digital Library > Operations and Technology > Safety “Surprise! New OSHA Site Can Actually Save You $” Complying with federal rules costs the average small business 20 cents out of each ...