A unique CEO roundtable system designed especially for leaders of second-stage companies, PeerSpectives® enhances leadership abilities and improves decision-making. These roundtables, which typically involve eight to 12 business executives, provide a confidential forum where participants can share challenges and experiences.

Videos in this section discuss why the PeerSpectives methodology is so successful and how to implement and run a successful roundtable. There are also password-protected videos for current licensees that provide best-practices content about administering and facilitating a roundtable.

Retreats at the Edward Lowe Foundation enable second-stage entrepreneurs to step away from daily distractions and focus instead on future growth. These programs address everything from building a management team and developing strategy to creating a strong company culture. Curriculum is geared to push participants out of their comfort zone.

In addition to cutting-edge curriculum, another hallmark of our retreats program is Big Rock Valley (BRV), our 2,000-acre campus in southwest Michigan. Surrounded by woodlands, wetlands, farm fields and prairies, BRV provides a peaceful setting that enables participants to unplug from hectic schedules and concentrate on  scaling their business.

In addition to entrepreneurship, the foundation also has a mission of land stewardship, which plays out at Big Rock Valley (BRV), our headquarters in southwest Michigan. Comprised of 2,000 acres of woodland, wetland and prairie, BRV’s diverse habitats support a wide variety of flora and fauna, including many species that are endangered or threatened.

To preserve BRV’s environmental integrity, we employ a number of innovative land-management practices. We also allow academic researchers to use the property for studies that help expand the knowledge base of conservation science. The videos here take a closer look at BRV’s unusual biodiversity.

The foundation began in 1985, but our roots trace back to founder Ed Lowe, who in 1947 introduced Kitty Litter, the country’s first cat-box-filler. Ed went on to develop a global brand and establish an entirely new industry. He distinguished himself in a number of ways, from his marketing prowess and R&D initiatives at Edward Lowe Industries to his efforts to increase recognition for U.S. entrepreneurs.

In this section, you’ll find a short video that highlight Ed’s entrepreneurial journey, from the introduction of Kitty Litter to the launch of the foundation, along with a quick look at some of our programs. You’ll also find a number of Kitty Litter and Tidy Cat commercials, which were the first cat-box-filler brands to debut on national television in the late 1970s.