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Entrepreneur’s Adviser: The Working Web Site

Digital Library > Operations and Technology > Internet “Entrepreneur’s Adviser: The Working Web Site” Question:"What are the best methods to make my Web site stand out and be memorable?" Answer:Know your audience and your company. Who is your audience? Whether it’s customers, prospects, vendors or the general public, each group has different needs, interests and expectations. Important concerns are usability…

Entrepreneur's Adviser: The optimum inventory

Digital Library > Operations and Technology > Inventory control “Entrepreneur’s Adviser: The optimum inventory” Question:"How does a small company keep shelves stocked as deeply as the big boys without tying up all its sales capital in inventory?"          —Alan Bryant, True Value, Yosemite, Calif. Answer:The real issue is having what customers want when they walk into your store. Hardware store customers usually…

Free Online Meetings

Digital Library > Operations and Technology > Communication systems “Free Online Meetings” Want to improve productivity and slice meeting costs? Try WebEx.com, an online meeting service. Through a browser-based Web conference, you can hold real-time meetings to discuss projects, mark up documents, and host presentations and product demonstrations. Up to six people can participate at no charge. A customizable, full-service…