Most brokerage firms offer central asset accounts (also called asset management accounts) — combining checking, investing, and borrowing in a single account. The advantages of such accounts are described in relation to cash management issues that most small businesses face.
As small business owners, we are always looking for creative ways to grow our companies. Primarily, ones which our pocketbooks can afford. How much do you presently spend on conventional advertising? Give some consideration to adding promotional products to your mix.
Everything we do is sales oriented. Acquiring or improving the necessary skills to connect with an audience and successfully sell ourselves is important to everybody. This article professes the "PAL" model for public speaking preparation — Purpose, Audience, and Logistics.
Demonstrates and illustrates the differences between assertive, passive, and aggressive behaviors. Includes tips on channeling aggressive and passive behaviors into more assertive and positive behaviors. Concludes with the Assertiveness Bill of Rights.
Factoring is the sale of accounts receivables to financing sources. This means that your longer-term receivables can be made available to you in a much shorter time period. This article explains all of the uses that the cash could have in your hands, considerations to keep in mind when seeking a purchaser of receivables, the financial mechanics behind factoring, as well as a question-and-answer session on the topic.
Like just about any business operation, there is a process or general procedure associated with seeking private investment in your firm. This article helps the seeker of funds establish a reasonable timeline for planning on funding, attracting potential investors, meeting investor scrutiny, and carrying out negotiations.
This is an extensive checklist to diagnose your staffing, orientation, training, and communications problems among your sales, marketing, and advertising personnel.
Oftentimes copy in advertising does not attract attention or motivate the reader to action. This article offers some proven advice to increase your response rates for print advertising mediums. Includes strategies for headlines, setting up fulfillment procedures, and follow-up with prospects.
In a retail or service business, your rent is one of your major expenses. Better control of this expense can lead to more cash on hand for profits or investment back into your business. Several practical tips are presented to lower your leasing costs.
This list of eight factors that influence employee commitment to the success of a project is based on the authors’ book, "Win-Win Partnerships."