Skinnytees: Stretching its marketing acumen
“On my wish list was marketing, marketing and more marketing,” says Linda Schlesinger-Wagner, Skinnytees founder. “The deliverables were beyond our wildest dreams.”
SentinelC3: Getting unstuck from a marketing quagmire
“Businesses get stuck a lot, and when that happens, you’ve got to go somewhere,” says Stephen Owen. “The SIG team brought tremendous value about specifics, action steps and follow-up.”
Scratch and Peck: Seeding a stronger supply chain
“On the discovery call, I could tell right away that our team leader was fantastic,” says CEO Rich Fowles. “He knew how to drill down and identify exactly what we were looking for.”
HandyPro: Upgrading recruitment practices
“I’ve never been part of something like this with such high-caliber experts,” says Paul. “As a result, I think we’ll reach our growth goals faster — and with less headaches.”
AAE conference: Celebrating the entrepreneurial spirit
With the first three cohorts of AAE graduates, the foundation is planning its inaugural AAE conference…
No pulled punches: Managing conflict in the workplace
I don’t know many business owners who wake up and say, “Wow, I’m really looking forward to a full day of conflict”…
From lemons to lemonade: a quick 2020 recap
For the foundation, 2020 started normally enough. Then just as we were gearing up for our busy retreat season, everything came to a screeching halt on March 24…
Westport Linen Services: Leveraging digital marketing
“We never had a Twitter or LinkedIn account before. Now we do, says Eddie Lefeaux, CEO of Westport Linen Services. “We’re using those avenues to generate marketing leads, and we’re using our website to do more customer education.”
Josh’s Frogs: Leaping over potential obstacles
“SIG was far more of a value-add than I expected, both from a knowledge standpoint and a relationship standpoint,” says Josh Willard.
Battling bureaucracy: Scale while preserving your entrepreneurial DNA
Although bureaucracy is not usually a problem for second-stage companies, it’s something that business owners need to be aware of…