Feed the cat first: Its basic needs must be met before you move on
I had a cat. Actually, I hosted several of Michigan’s most pampered felines at our research center for products such as Tidy Cat and Kitty Litter. All they had to do ...
Advertising is a reminder — selling is the real issue
It’s tempting for an entrepreneur to dump a bunch of money into advertising to tell the world about his new product. And though I agree that it is important to spread ...
To score success, you must be willing to make mistakes
Remember Chicken Litter? I’m not surprised; it got about as far off the ground as a hen in flight. But without it, there might never have been a Kitty Litter, which ...
When a cow chases you…
There’s much you need to know to make your dreams come true, but as an entrepreneur one of the most important, and perhaps difficult, is this: Focus.Learning, or rather training yourself, ...
Never call time out when you’re winning
Everybody knows the fable of the Tortoise and the Hare, and what happened to the rabbit when he stopped to rest on his cotton-tailed laurels. Well, I should have listened to ...
Don’t get too big for your britches
That’s one of the warnings my Grandpa Huber always gave me, and I’ll wager you heard something similar as you grew up. As a teen-ager, I was pretty smug, and Grandpa’s ...
If you don’t love it, you’ll probably leave it
nce after I spoke at a college commencement ceremony, a young graduate approached me with a question. “Mr. Lowe,” she asked, “since you’ve become a successful entrepreneur, I’d like to ask ...
Remember what business you’re in
When people ask you about the nature of your business, do you answer correctly? This may seem hard to believe, but I maintain that many entrepreneurs don’t truly understand what business ...
If you can’t be a fox, be a junkyard dog
My friend Kenny Rogers sang one of the most famous pieces of advice in country music: “You gotta know when to hold ‘em; know when to fold ‘em.” Gambling aside, these ...
You set the pace for employees
It may just be me, but I think that entrepreneurs make lousy golfers. I’ve tried golf, but I feel like the time spent playing 18 holes — plus that extended 19th ...